Creating Next-Gen of AI Resume Builder for Fynd
Creating Next-Gen of AI Resume Builder for Fynd
Creating Next-Gen of AI Resume Builder for Fynd
Collaborators
Product Owner, Developers, QA Team, Sales Team and Content Writer
Product & Engineering Managers, Developers,
QA Team and Content Designer
My Role
Sole Product Designer, from Discovery to Delivery
Design Timeline
2 Month
(Dec'24 - Feb'25)
1 Month (Nov'24 - Dec'24)
Problem We Observed
Most candidates lose interviews because their resumes and cover letters aren’t precisely tailored to each job description and fail ATS filters.
Creating custom, keyword-aligned resume is slow, error-prone, and wastes valuable LinkedIn data that already contains a candidate’s full work history.
Most candidates lose interviews because their resumes and cover letters aren’t precisely tailored to each job description and fail ATS filters.
Creating custom, keyword-aligned resume is slow, error-prone, and wastes valuable LinkedIn data that already contains a candidate’s full work history.
Business POV
Launching a one-click AI Resume Builder under the Fynd lets us tap the $9B resume-tech market while funneling Traffic into Fynd Academy
Academy-certified candidates with employers creates B2B synergy that positions Fynd as both talent-prep and talent-supply partner together
Goals we had in mind
Help candidates craft ATS ready resume in minutes customised for every JD
Empowers recruiters with pre-scored, Fynd academy certified profiles tailored for their requirements
Brand flywheel where resume creator wins boost in enrolments for Fynd academy
Understanding the Space
AI in Hiring on the Rise
AI in Hiring on the Rise
Employers are rapidly adopting automation in recruitment, 68% of companies are expected to have AI-driven hiring
Recruiter Efficiency Gains
Recruiter Efficiency Gains
Now, algorithms can cut initial screening time by up to 75%, turning days of work into minutes
Better Matching & Outcomes
Better Matching & Outcomes
69% of job seekers who used ChatGPT for their resume saw a higher response rate from employers
Confidence & Concerns
Confidence & Concerns
Not all effects are positive 65% of job seekers express discomfort with AI-driven hiring
User Behavior Trends Post-COVID & AI Adoption
Post-COVID, India's job search landscape is now mostly digital. Around 60–90 million Indians are expected to work remotely by 2025, leading to increased reliance on online profiles (particularly LinkedIn), ATS-friendly resumes, and virtual hiring processes.
87% of Indian job seekers now use AI to enhance their creativity in resumes. Generative AI tools, especially GPT-4, have changed resume creation behavior. Benefits reported include significant time savings 80%, easier writing processes 79%, and increased creativity.
Competitive Landscape & Differentiation Opportunities
Global Resume Builders: Resume.io, Zety, Novorésumé, etc., which offer template-based online resume creation
AI-Focused Startups: Rezi and Resume Worded are notable. Rezi positions itself as an resume optimizer with strong ATS focus & scan job descriptions
An AI resume builder tuned to Indian context is rare. Differentiation can include templates that cater to local recruiter preferences
Few tools seamlessly integrate with LinkedIn in a user-friendly way. Creating ability to create user’s LinkedIn profile and auto-generate a resume
Asking the Users
Through a series of three surveys, we aimed to uncover which tools users rely on in addition to Fynix, understand their experiences with Fynix, and learn what they appreciate in other products. Our goal was to gain a deeper understanding of their day-to-day workflows and identify opportunities for improvement.
Through a series of three surveys, we aimed to uncover which tools users rely on in addition to Fynix, understand their experiences with Fynix, and learn what they appreciate in other products. Our goal was to gain a deeper understanding of their day-to-day workflows and identify opportunities for improvement.
AI metric-suggest chips are valued: Users see immediate benefit when the tool surfaces numbers to quantify achievements
Voice vs. Automation Tension: Users crave AI speed but insist on a final human say; preview-before-apply and tone presets build trust.
Motivational Gamification: Progress rings and real-time score bumps increase editing engagement and satisfaction
Keyword Anxiety: Fear of ATS rejection drives desire for JD-based score and live highlight of missing terms
Fresh grads need help quantifying projects, switchers need help translating past wins into new-role language
Success Heuristic: Users judge a “good” resume by quick recruiter callbacks (≤ 1 week) or peer validation, not by aesthetics so performance metrics must be surfaced
AI metric-suggest chips are valued: Users see immediate benefit when the tool surfaces numbers to quantify achievements
Voice vs. Automation Tension: Users crave AI speed but insist on a final human say; preview-before-apply and tone presets build trust.
Motivational Gamification: Progress rings and real-time score bumps increase editing engagement and satisfaction
Keyword Anxiety: Fear of ATS rejection drives desire for JD-based score and live highlight of missing terms
Fresh grads need help quantifying projects, switchers need help translating past wins into new-role language
Success Heuristic: Users judge a “good” resume by quick recruiter callbacks (≤ 1 week) or peer validation, not by aesthetics so performance metrics must be surfaced
MVP Strategy & Core Feature Set
MVP Goal: Help users create a tailored, ATS-optimized resume and cover letter with minimal effort, using their LinkedIn data and job description as inputs. The MVP should deliver immediate, tangible value (a finished resume/letter and actionable feedback) in one sitting
Legal & Ethical Considerations
LinkedIn Data Usage: We must strictly avoid unauthorized scraping of LinkedIn profiles
LinkedIn Data Usage: We must strictly avoid unauthorized scraping of LinkedIn profiles
Data Privacy & Protection: The resumes and personal info we handle are sensitive personal data
Data Privacy & Protection: The resumes and personal info we handle are sensitive personal data
AI Bias & Fairness: Our AI suggestions should be monitored for inadvertent bias
AI Bias & Fairness: Our AI suggestions should be monitored for inadvertent bias
Transparency with Users: It’s good practice to let users know that AI is assisting in the process
Transparency with Users: It’s good practice to let users know that AI is assisting in the process
Using Novus DS System
The Novus Design System is Fynd’s native design system made for creating consistent, user-friendly interfaces. It emphasizes clear, modern, and empathetic elements, ensuring every interaction is trustworthy, direct, and supportive also guiding users effortlessly through digital experiences.
The Novus Design System is Fynd’s native design system made for creating consistent, user-friendly interfaces. It emphasizes clear, modern, and empathetic elements, ensuring every interaction is trustworthy, direct, and supportive also guiding users effortlessly through digital experiences.
Business POV
Launching a one-click AI Resume Builder under the Fynd lets us tap the $9B resume-tech market while funneling Traffic into Fynd Academy
Academy-certified candidates with employers creates B2B synergy that positions Fynd as both talent-prep and talent-supply partner together
User Behavior Trends Post-COVID & AI Adoption
Post-COVID, India's job search landscape is now mostly digital. Around 60–90 million Indians are expected to work remotely by 2025, leading to increased reliance on online profiles (particularly LinkedIn), ATS-friendly resumes, and virtual hiring processes.
87% of Indian job seekers now use AI to enhance their creativity in resumes. Generative AI tools, especially GPT-4, have changed resume creation behavior. Benefits reported include significant time savings 80%, easier writing processes 79%, and increased creativity.
MVP Strategy & Core Feature Set
MVP Goal: Help users create a tailored, ATS-optimized resume and cover letter with minimal effort, using their LinkedIn data and job description as inputs. The MVP should deliver immediate, tangible value (a finished resume/letter and actionable feedback) in one sitting
Say Hi to Fynd's AI Resume Builder
Let a user paste their LinkedIn profile and effortlessly receive an editable, ATS‑ready resume draft in < 60 seconds without even writing a single word
Let a user paste their LinkedIn profile and effortlessly receive an editable, ATS‑ready resume draft in < 60 seconds without even writing a single word
Let a user paste their LinkedIn profile and effortlessly receive an editable, ATS‑ready resume draft in < 60 seconds without even writing a single word
Collection of multiple résumés and cover letters for every type of opportuinity
Dashboard to create and store multiple resume and cover letters. Tap the built‑in AI Assistant for on spot rewrites, and run an instant JD Check to see how each document scores against any JD
Dashboard to create and store multiple resume and cover letters. Tap the built‑in AI Assistant for on spot rewrites, and run an instant JD Check to see how each document scores against any JD
Dashboard to create and store multiple resume and cover letters. Tap the built‑in AI Assistant for on spot rewrites, and run an instant JD Check to see how each document scores against any JD
All in one left panel
Thoughtfully curated sidebar puts AI assistant, template selection, and rearrange at your fingertips, you can drag and drop to add or refine section in seconds, focusing maximum impact in minimal effort
Thoughtfully curated sidebar puts AI assistant, template selection, and rearrange at your fingertips, you can drag and drop to add or refine section in seconds, focusing maximum impact in minimal effort
Thoughtfully curated sidebar puts AI assistant, template selection, and rearrange at your fingertips, you can drag and drop to add or refine section in seconds, focusing maximum impact in minimal effort
Resume and ATS score for the win
Drop in a JD and the AI instantly scans your resume, generates an ATS score, and suggests edits, so you can customise your resume for the role in seconds
Drop in a JD and the AI instantly scans your resume, generates an ATS score, and suggests edits, so you can customise your resume for the role in seconds
Drop in a JD and the AI instantly scans your resume, generates an ATS score, and suggests edits, so you can customise your resume for the role in seconds
AI assistant for every type of content
AI assistant for every type of content
AI assistant for every type of content
AI Assistant instantly generates or rewrites content in your tone of voice, while staying fully aware of the context of the JD. So every line sounds like you and fits the format
AI Assistant instantly generates or rewrites content in your tone of voice, while staying fully aware of the context of the JD. So every line sounds like you and fits the format
AI Assistant instantly generates or rewrites content in your tone of voice, while staying fully aware of the context of the JD. So every line sounds like you and fits the format
Styles and colors for everyone
With wide variety of templates, patterns and color schemes that are ATS friendly
With wide variety of templates, patterns and color schemes that are ATS friendly
With wide variety of templates, patterns and color schemes that are ATS friendly
Inline editing for small changes
With the inline toolbar, instantly rewrite it with AI, or drop in precise date timelines for experiences
With the inline toolbar, instantly rewrite it with AI, or drop in precise date timelines for experiences
With the inline toolbar, instantly rewrite it with AI, or drop in precise date timelines for experiences
Problem We Observed
Most candidates lose interviews because their resumes and cover letters aren’t precisely tailored to each job description and fail ATS filters.
Creating custom, keyword-aligned resume is slow, error-prone, and wastes valuable LinkedIn data that already contains a candidate’s full work history.
Business POV
Launching a one-click AI Resume Builder under the Fynd lets us tap the $9B resume-tech market while funneling Traffic into Fynd Academy
Academy-certified candidates with employers creates B2B synergy that positions Fynd as both talent-prep and talent-supply partner together
Goals we had in mind
Help candidates craft ATS ready resume in minutes customised for every JD
Empowers recruiters with pre-scored, Fynd academy certified profiles tailored for their requirements
Brand flywheel where resume creator wins boost in enrolments for Fynd academy
Understanding the Space
AI in Hiring on the Rise
Employers are rapidly adopting automation in recruitment, 68% of companies are expected to have AI-driven hiring
Recruiter Efficiency Gains
Now, algorithms can cut initial screening time by up to 75%, turning days of work into minutes
Better Matching & Outcomes
69% of job seekers who used ChatGPT for their resume saw a higher response rate from employers
Confidence & Concerns
Not all effects are positive 65% of job seekers express discomfort with AI-driven hiring
User Behavior Trends Post-COVID & AI Adoption
Post-COVID, India's job search landscape is now mostly digital. Around 60–90 million Indians are expected to work remotely by 2025, leading to increased reliance on online profiles (particularly LinkedIn), ATS-friendly resumes, and virtual hiring processes.
87% of Indian job seekers now use AI to enhance their creativity in resumes. Generative AI tools, especially GPT-4, have changed resume creation behavior. Benefits reported include significant time savings 80%, easier writing processes 79%, and increased creativity.
Competitive Landscape & Differentiation Opportunities
Global Resume Builders: Resume.io, Zety, Novorésumé, etc., which offer template-based online resume creation
AI-Focused Startups: Rezi and Resume Worded are notable. Rezi positions itself as an resume optimizer with strong ATS focus & scan job descriptions
An AI resume builder tuned to Indian context is rare. Differentiation can include templates that cater to local recruiter preferences
Few tools seamlessly integrate with LinkedIn in a user-friendly way. Creating ability to create user’s LinkedIn profile and auto-generate a resume
Asking the Users
Throught the series of 3 surveys we tried to dig upon what tools they are using apart from fynix.What is their experience when using fynix what they like in other prodeucts and overall deeply understand their day to day workflow
AI metric-suggest chips are valued: Users see immediate benefit when the tool surfaces numbers to quantify achievements
Voice vs. Automation Tension: Users crave AI speed but insist on a final human say; preview-before-apply and tone presets build trust.
Motivational Gamification: Progress rings and real-time score bumps increase editing engagement and satisfaction
Keyword Anxiety: Fear of ATS rejection drives desire for JD-based score and live highlight of missing terms
Fresh grads need help quantifying projects, switchers need help translating past wins into new-role language
Success Heuristic: Users judge a “good” resume by quick recruiter callbacks (≤ 1 week) or peer validation, not by aesthetics so performance metrics must be surfaced
MVP Strategy & Core Feature Set
MVP Goal: Help users create a tailored, ATS-optimized resume and cover letter with minimal effort, using their LinkedIn data and job description as inputs. The MVP should deliver immediate, tangible value (a finished resume/letter and actionable feedback) in one sitting
Legal & Ethical Considerations
LinkedIn Data Usage: We must strictly avoid unauthorized scraping of LinkedIn profiles
Data Privacy & Protection: The resumes and personal info we handle are sensitive personal data
AI Bias & Fairness: Our AI suggestions should be monitored for inadvertent bias
Transparency with Users: It’s good practice to let users know that AI is assisting in the process
Using Novus DS System
The Novus Design System is Fynd’s native design system made for creating consistent, user-friendly interfaces. It emphasizes clear, modern, and empathetic elements, ensuring every interaction is trustworthy, direct, and supportive also guiding users effortlessly through digital experiences.
Ask the users how the product feels
We ran a remote, moderated usability study with six participants including two fresh graduates, two mid‑career switchers, and two return‑to‑work professionals to mirror our core personas
Each tester began with an empty dashboard, imported a LinkedIn profile, tailored one résumé for a supplied job description, and explored the AI toolbar for inline rewrites and JD scoring
We ran a remote, moderated usability study with six participants including two fresh graduates, two mid‑career switchers, and two return‑to‑work professionals to mirror our core personas
Each tester began with an empty dashboard, imported a LinkedIn profile, tailored one résumé for a supplied job description, and explored the AI toolbar for inline rewrites and JD scoring
We ran a remote, moderated usability study with six participants including two fresh graduates, two mid‑career switchers, and two return‑to‑work professionals to mirror our core personas
Each tester began with an empty dashboard, imported a LinkedIn profile, tailored one résumé for a supplied job description, and explored the AI toolbar for inline rewrites and JD scoring
Instant JD‑Score Delight – Testers loved seeing their résumé score update in real time; the progress ring turned editing into a “game” and kept them iterating.
Inline‑AI Edits Felt Seamless – Drag‑to‑highlight + “Rewrite with AI” shaved minutes off tweaking bullet points; users said it “felt like having Grammarly for résumés.”
Inline‑AI Edits Felt Seamless – Drag‑to‑highlight + “Rewrite with AI” shaved minutes off tweaking bullet points; users said it “felt like having Grammarly for résumés.”
Need Keyword Highlights – Several users asked for automatic highlighting of the most relevant JD keywords inside their resume so they can spot gaps and emphasise critical terms.
Section Re‑order Discovery Gap – Two of five testers didn’t notice they could drag sections in the left panel; they suggested a short tooltip or first‑time nudge.
Need Keyword Highlights – Several users asked for automatic highlighting of the most relevant JD keywords inside their resume so they can spot gaps and emphasise critical terms.
Section Re‑order Discovery Gap – Two of five testers didn’t notice they could drag sections in the left panel; they suggested a short tooltip or first‑time nudge.
Results we say
Together, these results demonstrate a self sustaining ecosystem: better resumes win interviews, satisfied users up‑skill through Fynd Academy, and recruiters gain faster access to job‑ready talent driving revenue and brand equity for Fynd
Together, these results demonstrate a self sustaining ecosystem: better resumes win interviews, satisfied users up‑skill through Fynd Academy, and recruiters gain faster access to job‑ready talent driving revenue and brand equity for Fynd
Together, these results demonstrate a self sustaining ecosystem: better resumes win interviews, satisfied users up‑skill through Fynd Academy, and recruiters gain faster access to job‑ready talent driving revenue and brand equity for Fynd
Results we say
